Samsung mobile today debuts two phones that will satisfy every woman’s fascination and desire for mobile phones, the Diva (S7070) and the Diva folder (S5150), as the first new models in the ‘Samsung Diva Collection 2010.’ Starting with this year’s collection, Samsung plans to introduce Samsung Diva Collection models annually to satiate the inner needs of women mobile phone users. The Samsung Diva Collection 2010 will be launched in January 2010 in the Netherlands, Russia, Ukraine and other European countries, followed by Southeastern Asia and China.
The Diva and the Diva folder are especially designed for modern women who seek high-fashion and a luxurious lifestyle. Exquisitely designed inside and out, the two alluring phones boast beautifully embossed quilted back covers that emanate an haute couture look and feel.
As well as being eye-catching on the outside, the Samsung Diva Collection 2010 also delivers inner beauty. The Diva and the Diva folder offer a range of functions specially developed for women mobile users, such as ’Beauty Effect,’ which provides perfect photo retouching so portraits will look flawlessly beautiful, and ’Lomo Effect,’ which easily enriches ordinary snapshots into artistic photographs. The Diva Collection also offers sensually designed fonts to add to its feminine appeal, as well as other convenient features for women such as ’wish list,’ ‘etiquette mode’ and security features.
“Today’s modern women play many roles, from fashionista to heroine. The Samsung Diva Collection delivers mobile phones accentuating all aspects of the stylish, attention-getting woman to let the diva in everyone come to life,” said Younghee Lee, Vice President of Mobile Marketing, Samsung Electronics. “The Samsung Diva Collection 2010 is a part of Samsung’s long-term goal to meet the unquenched needs of one of our most important target group, women mobile users.”
Samsung (S7070) – Designed for the Glowing Diva with Exquisite Taste
The Samsung Diva is designed for women with exquisite taste, glowing sophistication and amazing personality. Women with impeccable taste will appreciate Samsung Diva’s impressive pearly-white embossed quilted back cover, as well as the ergonomically designed diamond-shaped crystal button on the front.
With Diva’s 3.2 megapixel camera featuring ‘Beauty Effect’ and ‘Lomo Effect,’ users can take brilliant photos and flawless portraits.
Diva makes keeping track of communications with friends and colleagues simple and easy. Pop-up SNS gives instant notifications when friends make updates on social networking sites such as Facebook and MySpace. Multi-instant messenger combines all of the user’s accounts into one easy-to-use application so the users can always stay connected.
Other features designed especially for women include security features such as ‘SOS Message’ and ‘Fake Call’ that offer peace of mind in potentially unsafe situations. ‘Wish List’ helps to organizing your shopping life, while ‘Etiquette Mode,’ enables users to instantaneously silence their mobile when necessary.
Samsung (S5150) – Designed for the Glam Diva in the Spotlight
The Samsung Diva folder is designed for women who are always in the center of attention, wherever they are. The Samsung Diva folder offers a shiny, silver-toned back cover featuring a 3D quilted pattern. A hidden LED screen, called “glittering LED,” illuminates to notify an incoming message or a call.
Like Diva, Diva folder also offers various image editing features such as ‘Beauty Shot’ and ‘Lomo Effect,’ and built-in security features including ‘SOS Message’ and ‘Fake Call.’
The launch of the Diva and the Diva folder marks Samsung’s commitment to delivering stylish, fashionable and feature-rich phones for the female mobile users.
